Questions? info@planflowai.com
Step 1 of 8

Let's start with the basics

Tell us about you and your business. This helps us understand who you are and how to reach you.

Your information is secure. Everything you submit is encrypted and stored securely. We never sell or share your personal data with third parties. Your information is used solely to build your website.

Your Full Name *
Business Name *
Email Address *
Phone Number ? Optional. We'll only call if we need clarification on your project. Preferred method of contact is email.
Industry / Trade * ? Select the category that best fits your business. This helps us choose the right design style, stock images, and content structure for your industry.
Business Location
Briefly describe what your business does ? A few sentences is perfect. This becomes the foundation of your website's messaging. Think of it as your elevator pitch — what would you tell someone at a networking event?
Step 2 of 8

Tell us about your vision

Help us understand your goals, your audience, and what success looks like for your website.

What's the #1 thing you want visitors to do on your site? * ? This is your primary "call to action." Every design decision we make will guide visitors toward this goal. Pick the single most important action.
📞 Call me
📅 Book an appointment
📝 Request a quote
🛒 Buy a product
✉️ Sign up / Subscribe
💬 Fill out contact form
📖 Learn about services
Who is your ideal customer? ? Think about who you're trying to reach. Age range, location, interests, income level — anything that helps us design a site that speaks to THEM, not just looks nice to YOU.
Do you have an existing website? ? If you have a current site, we'll review it to understand what's working and what needs improvement. If you're starting from scratch, no worries — we'll build everything fresh.
What's your unique selling point? ? Why should someone choose YOU over a competitor? "We offer 24/7 emergency service" or "Family-owned for 30 years" or "Licensed, bonded, and insured with 500+ 5-star reviews."
Name 1-3 websites you like the look of ? These don't have to be in your industry. We use them as style references — the vibe, the layout, the colors. If a coffee shop website has the feel you want for your plumbing company, that's useful information.
Who are your top 2-3 competitors? ? We'll review their websites to understand the competitive landscape. Our goal is to make your site look more professional and trustworthy than theirs.
Step 3 of 8

Content & media

The words and images that make your site come alive. Don't have everything ready? No problem — we can use professional stock photos and placeholder text to start.

About Your Business (long version) ? This becomes your "About" page. Tell your story — how you started, what drives you, why clients trust you. The more you write, the more authentic your site will feel. If you're not sure, paste anything you've already written — marketing materials, social media bios, etc.
Your Services

Add each service you offer. These become individual cards or sections on your site.

Team Members (optional) ? If you want staff bios on your site, add them here. Photo is optional — we can use a professional placeholder silhouette instead.
Testimonials / Reviews ? Social proof is one of the most powerful trust signals on a website. Even 2-3 short quotes from happy clients can dramatically increase conversions. Copy-paste from Google Reviews, Yelp, or anywhere you've received feedback.
Images & Media ? Upload your own photos (logo, team photos, project images) or choose "Use stock photos" and we'll find professional images that match your industry. You can always replace them with your own photos later.
📸 Use professional stock photos
📁 I'll upload my own
🔄 Mix of both
Logo Upload

Upload your logo (if you have one)

SVG, PNG, or AI preferred • No logo? We'll use a clean text logo.

Step 4 of 8

Site structure

Choose which pages your site needs. Every site includes a Home page — select any additional pages below.

Pages to Include *

Home Always Included

Your main landing page with hero banner, key messaging, and calls to action.

About Recommended

Your story, mission, team bios, and what makes you different.

Services Recommended

Detailed breakdown of what you offer, with descriptions and pricing if applicable.

Contact Recommended

Contact form, phone number, email, address, hours of operation, and embedded map.

Gallery / Portfolio

Showcase your work with a photo gallery, project case studies, or before/after images.

Testimonials

Dedicated page for client reviews and success stories. Builds trust.

FAQ

Frequently asked questions. Reduces support calls and helps SEO.

Blog / News

Regular content updates. Great for SEO and establishing authority in your field.

Pricing

Transparent pricing tables or packages. Filters out tire-kickers.

Booking / Scheduling Add-on

Online appointment scheduling via Calendly, Acuity, or similar integration.

Shop / E-Commerce Add-on

Sell products or gift cards online with cart and checkout functionality.

Any other pages or sections you need?
Step 5 of 8

Design preferences

Let us know your style. Don't worry about getting it perfect — we'll refine everything together.

What vibe fits your brand? * ? This sets the overall tone of your website. "Professional" uses clean lines and corporate colors. "Bold & Modern" uses strong contrasts and movement. Pick what feels right for YOUR customers.

Professional

Clean, corporate, trustworthy

Bold & Modern

Eye-catching, dynamic, energetic

Elegant

Refined, luxurious, sophisticated

Minimal

Simple, spacious, content-focused

Warm & Friendly

Approachable, inviting, personal

Rugged & Industrial

Strong, textured, trade-focused

Brand Colors ? Primary color: used for buttons, links, headers — the dominant brand color. Secondary: used for accents and highlights. Background: light (white) or dark theme. Not sure? Leave defaults and we'll suggest colors based on your industry.

Not sure about colors? Leave the defaults — we'll choose colors that match your industry and vibe.

Light or Dark Theme?
☀️ Light (white background)
🌙 Dark (dark background)
🔄 Let us decide based on industry
Anything else about the design?
Step 6 of 8

Contact & business details

This information appears on your website. You can update any of it after the site is built.

Privacy note: Your personal information (phone, email, address) is stored securely and separately from the AI build process. During site generation, we use anonymous placeholders like {{phone}} instead of your real info. Real details are injected after the build is complete. Your data never touches AI servers.

Business Phone (for the website)
Business Email (for the website)
Business Address ? This appears in your site's footer and contact page. If you're mobile / service-area only and don't want a physical address shown, just type your service area instead (e.g., "Serving the Minneapolis metro area").
Hours of Operation
Service Area (if applicable)
Social Media Links

Leave blank any you don't have. We'll only show icons for the ones you provide.

Scheduling / Booking Link ? If you use Calendly, Acuity, Square Appointments, or similar, paste the link here. We'll embed the booking widget directly on your site so visitors can schedule without leaving the page.
Step 7 of 8

Features & compliance

Choose the features and protections you want on your site. Everything marked "Included" comes standard at no extra charge.

SEO Optimization Included

Search Engine Optimization helps your site appear in Google results. We optimize page titles, meta descriptions, heading structure, image alt text, sitemap, and robots.txt so customers can find you online.

ADA Accessibility Included

Makes your site usable by people with disabilities — screen reader support, keyboard navigation, color contrast, alt text. This is a legal requirement under the Americans with Disabilities Act and protects you from potential lawsuits.

Security Headers Included

HTTPS, content security policies, and security headers that protect your site and visitors from common web attacks. Standard best practice for any professional website.

Analytics Dashboard Recommended

See how many people visit your site, which pages they view, and where they come from. We use privacy-friendly analytics (no cookie consent banners needed) so your visitors aren't bothered by popups.

Privacy Policy Page Recommended

A legally-oriented privacy policy page explaining what data your site collects and how it's used. Note: This is a template — we recommend having it reviewed by a legal professional for your specific business.

Email Signup / Newsletter

Capture email addresses from visitors who want to stay in touch. Integrates with Mailchimp, ConvertKit, or similar services.

Live Chat Widget Add-on

Let visitors chat with you in real time. Great for capturing leads who might not fill out a form. Integrates with Tawk.to (free) or other providers.

Ongoing Maintenance Plan Add-on

Monthly retainer ($50-150/mo) for weekly backups, uptime monitoring, content updates, and quarterly compliance checks. Peace of mind that your site stays healthy.

Step 8 of 8

Budget, timeline & review

Almost done! Confirm your budget range and timeline, review your answers, and submit.

Budget Range * ? This helps us scope the right package for you. All prices include design, development, SEO, accessibility, and deployment to a live URL. Hosting is separate ($15-40/month for all your sites on professional infrastructure).
Timeline ? Most sites are delivered within 3-7 business days after we receive all your content and assets. Rush delivery is available for an additional fee.
Anything else we should know?
How did you hear about us?

Review Your Submission

Terms & Agreements

Please review and accept the following before submitting:

What Happens Next

After you submit this form:

1. We review your submission within 24 hours.
2. You receive a project proposal with scope, timeline, and exact pricing.
3. Upon deposit payment, we begin building your site.
4. You receive a private preview link to review the site.
5. 2-3 rounds of revisions are included in every package.
6. Final site deployed to your live URL, compliance certificate delivered.
7. Handover docs provided: URLs, DNS instructions, analytics access, maintenance options.

You're all set!

Thank you for submitting your project details. We'll review everything and get back to you within 24 hours with a proposal, timeline, and next steps.

Check your email at for a confirmation.

REF-XXXX
Progress saved